Information about the Lancashire Apprentice Ambassador Network (LAAN)

The Lancashire Apprentice Ambassador Network now has in excess of 40 members and is part of a county-wide drive to increase training and employment opportunities for young people and improve skills.

Apprenticeship ambassadors are all either current apprentices or former apprentices who want to highlight the benefits of taking part in the Apprenticeship programme to employers and other young people.

They will speak about their experiences at schools, youth clubs and careers fairs and meet employers face to face to encourage them to take on Apprentices.

As part of a joint initiative, the network was set up by the Lancashire Skills and Employment Hub, which is part of the Lancashire Enterprise Partnership (LEP), and the Lancashire Work Based Learning Executive Forum, a consortium of Lancashire apprenticeship providers.

Dr Michele Lawty-Jones, Director of the Lancashire Skills and Employment Hub, said: “Expanding the apprenticeship programme in Lancashire will improve the employability of hundreds of young people and improve skill levels in our workforce as a whole, both of which are key parts of the LEP’s ambitious strategic programme to create jobs and fuel economic growth.”

For more information on how to nominate an apprentice that you think would be a great ambassador, have a look at the information and downloads under Apprentice Ambassador Sign up.

Book an Apprentice Ambassador

Our aim in Lancashire is to get more young people, schools and parents to be aware of and understand Apprenticeships. Young people say to us on a regular basis that they were never aware of Apprenticeships; that they were not told about the opportunities by their school, teachers or parents. There is a significant drive in Lancashire to improve the level of access to information about Apprenticeships and the Apprenticeship Ambassador scheme is the programme that is spearheading this drive.

Rather than have representatives from the skills sector promoting the value of Apprenticeships, we are supporting current or recently qualified apprentices to attend school events and talk about their experience as an Apprentice.

The process in brief…

  1. The Lancashire WBL Executive Forum (LWBLEF) will identify suitable candidates who are either current or recently qualified apprentices;
  2. LWBLEF will give training to these individuals to make sure that they are
    a) giving the same consistent message
    b) are able to integrate their own personal experiences – this will typically consist of outlining what an Apprenticeship is and the benefits experienced by the young person and their employer;
  3. Also, LWBLEF will coordinate opportunities for Ambassador presentations;
  4. Materials and resources will be provided to the Ambassadors at events;

If you wish to book an Apprentice Ambassador for an event complete the booking form below:

I would like to book an Apprentice Ambassador

If you would like to book a FREE Apprenticeship IAG session for your pupils please contact Cath via or 01254 306831